Q&A: Using Snapchat to Increase College Enrollment

Reaching very young people (13-24) has become increasingly difficult for advertisers. They’re generally not on Facebook and they’re using Instagram less and less. This is especially problematic [...]

March 23rd, 2020 | Tags: Social, Marketing Strategy |

Q&A: eSports is Real and It’s Way Bigger than you Think

  If you’re over 40, the whole concept of eSports probably sounds like a joke. People paying good money to watch other people play video games? Seriously? Yes. Seriously. In 2018 there were 215 [...]

March 6th, 2020 | Tags: Marketing Strategy |