Q&A: eSports is Real and It’s Way Bigger than you Think

  If you’re over 40, the whole concept of eSports probably sounds like a joke. People paying good money to watch other people play video games? Seriously? Yes. Seriously. In 2018 there were 215 [...]

March 6th, 2020 | Tags: Marketing Strategy |

Bringing Stem to Students

Imagine a world where Netflix makes your kids smarter, and Youtube is safe. A world where K-12 children can live-stream classes from the very best instructors in courses like robotics, [...]

February 26th, 2020 | Tags: Cox Enterprises News |

Pinterest is Betting on SMBs and DTCs

For small and medium businesses – especially direct-to-consumer businesses – Facebook and Instagram can feel like the only way to reach new customers. But, according to AdExchange, Pinterest is [...]

February 19th, 2020 | Tags: Social, Marketing Strategy |

COX Named a Best Place to Work for LGBTQ Equality

Do the right thing. Always. That’s what we strive to do here at Cox, and for the second year in a row, we’re being recognized for it.

January 27th, 2020 | Tags: Cox Enterprises News |

Facebook Pixel 101

The Facebook pixel is simply a chunk of code. It sits silently and invisibly within your website. It’s only triggered when someone does something on your site (buys something, subscribes to [...]

December 4th, 2019 | Tags: Social, Marketing Strategy |

Facebook VP Says Focus on your Creative, Leave the Targeting to the Machines

In an interview with AdExchanger, Facebook’s VP of Global Marketing Solutions, Simon Whitcombe, stressed the importance of having the right creative, especially for direct-to-consumer brands.

November 14th, 2019 | Tags: Social, Content Creative, Marketing Strategy |