Our Two Cents: How to Quit Wasting Ad Dollars

Marketing spend is a vital expense for all successful businesses. After all, how can you acquire new customers without first presenting your brand to them in an appealing, persuasive manner?   

September 8th, 2021 | Tags: Content Marketing, Digital Advertising |

How to Grow Your Cannabis Brand with Digital Marketing

Digital marketing is crucial for a business's success, requiring strong campaigns to reach target audiences of all types online. In the cannabis industry, good digital marketing is especially [...]

September 1st, 2021 | Tags: Content Marketing, Digital Advertising |

9 Examples of Engaging Video Ads

When attempting to establish a strong connection with your customers, don't underestimate the power of video advertising. Unlike other more static forms of advertising, video ads can engage [...]

May 21st, 2021 | Tags: Video, Content Marketing |

Getting an Edge on the Competition with Color Theory

Colors are one of the most essential elements in advertising. While the casual consumer may overlook a color scheme’s significance and impact, color theory is an effective framework for marketing [...]

April 28th, 2021 | Tags: Content Creative, Content Marketing |

Expert Advice for Cannabis and CBD Marketing

Growing your cannabis or CBD business online is one of the best ways to reach new audiences and get more sales from your current target market. According to JAMA Network, in 2019, CBD web searches [...]

How Long Should a Video Ad Be?

It's no secret that video advertising is one of the most effective marketing mediums in existence today. About 85% of all Internet users in the United States consume video content monthly in terms [...]

March 2nd, 2021 | Tags: Video, Content Marketing |