POV: You Wanna Try TikTok Marketing but Don’t Know Where to Start

Note from the CoxNext team: Despite recent privacy concerns and President Biden's limited ban on government usage of the platform, TikTok remains an important channel for generating brand awareness [...]

February 22nd, 2023 | Tags: Marketing Strategy, Industry: Travel |

4 Things You Need to Know About Consumer Behavior in the Travel Industry

The travel industry has experienced many changes over the past few years. Travel marketers need to be aware of how changes in consumer behavior should affect their messaging, offerings, and so forth. [...]

November 8th, 2022 | Tags: Marketing Strategy, Industry: Travel |

Find Top Talent Now: Recruitment Marketing Tips for the Travel Industry

We know the travel industry was affected by the pandemic, but 2021 was a different story for many in the travel business. A wild card year made for some interesting experiences for most travel [...]

December 22nd, 2021 | Tags: Industry: Travel, Recruitment Marketing |

Get Ready to Jet Set: How to Advertise Around the Influx of Post-COVID Travel

As the pandemic and its accompanying restrictions are letting up, post-COVID travel is gearing to be back and booming. With the gradual return of normalcy, this is the travel industry's time to [...]

July 7th, 2021 | Tags: COVID-19, Industry: Travel |

How to Advertise Travel in the Midst of COVID-19

The COVID-19 pandemic has severely limited people's ability to travel, which has subsequently affected the travel industry. While recovery may be slow, it will happen—McKinsey predicts we may have to [...]