Marketing on Different Social Media Platforms: Things to Think About

Social media platforms are potentially some of the most powerful marketing tools available. However, to get the best results from your social media marketing strategies, you need to use these [...]

February 15th, 2021 | Tags: Social, Marketing Strategy |

Top 9 Social Media Marketing Tips You Need to Know

It's clear to many marketers that social media is a powerful way to connect with their target audience and drive brand awareness, lead generation, and ultimately sales. Millions of people log on [...]

February 9th, 2021 | Tags: Social, Marketing Strategy |

How to Use LinkedIn Website Demographics for Better Ad Performance

LinkedIn has been and remains a great tool and platform for many reasons. It's ideal for networking with other professionals in the same industry, sharing updates with a broad audience, developing [...]

What Optimization Tactic Should You Be Using For Your Facebook Campaign?

Facebook is one of the premier advertising platforms for businesses today. With a global reach and billions of active monthly users, it can be a powerful tool for increasing brand awareness, [...]

November 24th, 2020 | Tags: Social, ROI, Digital Advertising |

Is Your Paid Advertising Effective?

Many business owners and marketing managers struggle to prove the ROI of their digital advertising efforts. In fact, only around 39% of marketers say they feel successful at tracking their [...]

In the Face of COVID-19, Google & Facebook Offer Support to their Advertisers

The coronavirus pandemic has upended business plans across the country. Faced with difficulty paying rent and making payroll, small business owners find themselves with a dilemma: Should they [...]

April 30th, 2020 | Tags: Social, COVID-19 |