How to Use LinkedIn Website Demographics for Better Ad Performance

LinkedIn has been and remains a great tool and platform for many reasons. It's ideal for networking with other professionals in the same industry, sharing updates with a broad audience, developing [...]

How to Scale Your National Advertising with a Local Budget in 2021

Today, many brands tend to "write off" national advertising because they assume it's going to be out of their price range. In this regard, there is certainly a kernel of truth in that assumption. [...]

What Should I Be Asking My Digital Marketing Agency?

Working with a reliable digital marketing agency can help your business grow and flourish. If you don't have the resources to handle all of your marketing effectively, a good agency partner will [...]

December 16th, 2020 | Tags: Digital Advertising, Agency Partnerships |

How to Advertise Travel in the Midst of COVID-19

The COVID-19 pandemic has severely limited people's ability to travel, which has subsequently affected the travel industry. While recovery may be slow, it will happen—McKinsey predicts we may have [...]

Google Reduces Visibility in Search Terms Report: What You Need to Know

Google, like many other platforms, undergoes frequent changes and algorithm updates to further optimize the user experience. If you want your business to keep up and adapt to these updates, it's [...]

What Optimization Tactic Should You Be Using For Your Facebook Campaign?

Facebook is one of the premier advertising platforms for businesses today. With a global reach and billions of active monthly users, it can be a powerful tool for increasing brand awareness, [...]

November 24th, 2020 | Tags: Social, ROI, Digital Advertising |