The COVID-19 pandemic has impacted most areas of our lives, and while many are tired of hearing about it, we're facing a "new normal" because of the pandemic. While there are certain changes to look [...]
eCommerce has grown increasingly popular among consumers over the years. Around 65% of the world is expected to have made at least one online purchase by 2021. While the upward trend of eCommerce has [...]
It can be very easy to pause your paid ads as soon as you feel the need to do so. The ability to pause ads is particularly beneficial for companies in the service industry that may not offer services [...]
The world of digital advertising is in a state of constant flux. Marketers must keep up to date with the latest technologies and tools in order to stay ahead of the curve. Moreover, a company's [...]
It takes time to research, plan, and execute great ideas--and holiday ads are no exception. The holiday season offers a critical opportunity for businesses. In 2019, holiday shopping revenue [...]
Many business owners and marketing managers struggle to prove the ROI of their digital advertising efforts. In fact, only around 39% of marketers say they feel successful at tracking their marketing [...]
