Should You Use Motion Graphics in Your Marketing?

No matter what industry you're in, attracting and keeping consumer attention is challenging. Today, breaking through the noise in the online environment can feel impossible since nearly everyone has [...]

July 13th, 2022 | Tags: Marketing Strategy |

How to Effectively Reach Generations with Your Social Media Marketing

Research shows that at least 71% of consumers want and expect brand-to-consumer interactions and messaging to be personalized, so knowing how to reach and market to each generation is vital. What's [...]

How to Effectively Use Digital Advertising in Your Political Outreach

In today's culture, when you think politics, you may automatically think of digital political ads or social media, and with good reason. YouTube, Facebook, and other social media platforms have [...]

5 Reasons Why Video Marketing is So Hot Right Now

Has your brand integrated video marketing into its marketing mix yet? If not, it's better late than never (but you better get started!). Why start video marketing in 2022? Because video marketing [...]

How to Create a B2B Paid Media Strategy that Resonates with Your Audience

Building out a paid media strategy for your business can be stressful; layer on the need to target a B2B audience, and you’ve added a whole new level of complexity. The following are the main [...]

May 31st, 2022 | Tags: Marketing Strategy |

Is Your Agency Providing You with the Latest Technology for Your Campaigns?

Did you know that at least 50% of businesses use a digital marketing agency to improve their campaigns? The reason is straightforward: the right full-service media company will bring creativity, [...]